10ft Straight Fabric Pop Up Display

Why Choose Our 10ft Straight Fabric Pop Up Display

A 10ft straight fabric pop up display builds a professional back wall for a standard 10' booth in minutes. The collapsible frame expands into shape, and a single-sided printed fabric wraps the front and both 11.81" end caps for a finished look from every side.

It measures 118" wide by 89" high and 12" deep, giving you plenty of space for a strong logo, a headline and product images behind your table.

What Makes This Display Different

A pop up frame keeps all of its hardware connected, so there are no loose poles to sort out on the show floor. Pull it open, lock the hubs, and attach the graphic.

Hook-and-loop fasteners hold the fabric securely and make it simple to replace the graphic for a new campaign without changing the frame.

It packs to about 14" x 12" x 32.75" with a black nylon carry bag, a compact size for a full 10' wall.

Where It Works Best

Customers order the 10ft straight fabric pop up display for: 10' x 10' and 10' x 20' trade show booths; Expos and conventions; Corporate events and stage backdrops; Showrooms and lobbies. Because the graphic is custom printed with your artwork, it adapts to each of those settings simply by changing the message.

Think about how visitors will approach it. A display seen from a busy aisle needs a large logo and a short headline; one used as a photo backdrop needs a clear repeat of your brand; one in a lobby can carry more detail because people stop and read.

How the Pop Up Frame Sets Up

This display uses a collapsible accordion-style aluminum frame with nylon hubs. You stand the folded frame upright, pull it outward and it expands into its full width and height. Locking arms on the hubs hold the shape, so there are no loose tubes to lose.

The printed fabric panel attaches with hook-and-loop fasteners along the frame. Line up the top edge first, then work down and around to the end caps. The graphic covers the front and both sides of the frame, while the back is left open. Hook-and-loop also makes it simple to swap in a new graphic later if your branding or promotion changes.

To pack up, peel the graphic away, fold it with the print facing inward, collapse the frame and slide both into the black nylon carry bag.

Design Tips for Better Results

The template is 142.25" x 88.5" including both end caps. Keep key messages on the 118" front face and reserve the end caps for a logo or short call to action.

Use high contrast between text and background, limit yourself to two fonts, and choose one main message. Dark text on a light background, or white text on a strong brand color, is easiest to read from a distance.

Options and Pricing

Choose the option that fits your setup. Current prices are: Kit 1 ( Frame +Graphic): $665.00; Kit 3 ( Graphic Only): $500.00. The price you see on the page updates when you change options, so you know the total before adding to your cart.

Graphic-only options are a cost-effective way to refresh a display you already own, update a promotion or keep a spare graphic for a second team.

Artwork, Templates and Your Free Proof

Start with the product template from our design templates page. It shows the full print area, the visible face and the safe zone where logos and text should stay so nothing gets lost around edges, seams or end caps. Build your file at the size on the template, use CMYK color and supply high-resolution images.

Not a designer? Send us your logo, colors and the message you want, and our team will lay it out for you. Every order gets a free digital proof before production, so you can check spelling, logo placement and color before anything is printed. Nothing goes to print until you approve it.

Production takes 2 days after proof approval and delivery takes 3–7 days, so plan your order with your event date in mind.

Build a Matching Branded Booth

Your 10ft straight fabric pop up display works best as part of a coordinated space. Pair it with a custom printed table cover so the front of your booth matches the back wall, add custom feather flags to pull attention from the aisle, and use a retractable banner stand by the entrance for a second message.

For outdoor shows, farmers markets and festivals, a custom canopy tent gives you shade and a branded roof line, and every piece in our range is printed with the same dye sublimation process so colors stay consistent from item to item.